Moncler Blanket

Photographed in Hirshleifers' Photo Studio

The Moncler blanket's inherent convenience, notably its ability to fold compactly into a self-contained bag, was a primary focus for its product photography, underscoring its practical utility for outdoor activities like camping and efficient packing.

Despite the spatial constraints of the studio, which presented a challenge for capturing a wider perspective for the unfolded image, innovative solutions such as using clips on the blanket onto the c-stands were implemented to achieve the desired result.

Subsequent post-production in Photoshop involved meticulous refinement, where I utilized the liquify tool to perfect the product's form and the pen tool to create a precise clipping mask, before a clean white background was placed behind the product to ensure stylistic consistency across the company’s website. This comprehensive approach effectively showcased the product's design and functionality while adhering to brand aesthetic standards.

Photographed and edited by Ienopoli

Styled by Saniyyah Bilal

© Gina Ienopoli